Shopify vs Squarespace vs Wix

Do you want to use an eCommerce platform for your online store? You can consider three options – Shopify, Squarespace, and Wix. 

But how to decide the right platform suited to your needs? Read the Shopify vs Squarespace vs Wix comparison depending on features so you can choose the right platform suited to your needs.

Shopify vs Squarespace vs Wix – Features

Shopify

It offers everything you require to quickly add products to your e-commerce website, customize its look, and import products from an earlier e-commerce platform. 

Shopify dashboard shows key metrics such as – sales breakdown, sales by channel, order numbers, and customer information. 

Here are other noteworthy Shopify features:

• Analytics

You can get access to Google Analytics integration, generate product reports and view customer/sales data via the dashboard.

• SEO and marketing tools

SEO tools enable you to sell on Facebook and offer discounts to genuine customers.

• Mobile app

This feature allows you to complete orders and manage products via the mobile dashboard.

• Products

“Products” comprise product organization, inventory management, and building endless product listings.

• Storefront

Access over 70 designed themes, drag-and-drop editor, domain name, and website builder.

• Shopping Cart

You can choose from 100 payment processors and set shipping rates through a free SSL certificate. 

• Store Management

Shopify integrates with dropshipping apps, most of which automate order fulfillment and shipping. 

• Web Hosting

Users accept limitless bandwidth, automatic Shopify updates, unlimited orders, and Level 1 PCI compliant security

• Blogging

The blogging engine offers everything you need to increase readership and website traffic.

• 24/7 Support

You get all-time access to the Shopify Help Center and support team.

Squarespace

The visual editor is one of the most noteworthy Squarespace features as it allows editing images using advanced effects and filters. 

Here are other Squarespace features:

• Ecommerce

You can add and adjust limitless products, include rich product descriptions, embed images, and videos. You can also organize items into categories that help customers find what they want. 

• Product and Sales Management

A quick-view option allows customers to view products in detail without clicking away from a web page. Then, you can schedule sales, products, and promotions to go live on your eCommerce website automatically. 

• Inventory 

This feature enables you to add and edit limitless inventory, get automated alerts when running out of stock, show stock availability to customers, and sync inventory with e-commerce platforms.

• Storefront

You can access 110 mobile-friendly and well-designed templates across the online store, memberships, portfolio, launch page, and blog. 

• Shipping

You can receive real-time shipping estimations and rates as a weight-centric or flat rate. 

• Payment and Checkout

It accepts all credit cards, PayPal and Stripe. You can even customize the checkout by including customer surveys and allowing them to attach a gifting message to orders. 

• Marketing

You can easily share products on social media websites and tag people in Instagram posts. 

• SEO Tools

Squarespace offers the best SEO practices which you need to implement effectively to appear at the top of SERPs. 

Wix

Wix offers a user-friendly dashboard that helps you to manage and monitor full eCommerce websites. 

Here are other noted Wix features:

• Customizable templates

You get over 800 customizable templates to choose from which are conveniently distinguished into niches. 

• Online payments

Wix payments and Wix’s native payment gateway allow you to accept debit and credit cards 

• Email marketing

The inbuilt email marketing functionality tool enables you to create attractive social media posts, video maker, and AI to upgrade Facebook ad campaigns. 

• Shipping

You can easily fix shopping rates and automate taxes.

• Product placement

You can simply sell on different platforms including Amazon, Instagram, Facebook, and eBay. 

• Shopping cart customization

This feature enables you to customize shopping carts and payment pages suited to your store’s look. 

• Automation

You can track and automate customer journeys from purchase to delivery. 

Shopify vs Squarespace vs Wix: Which is the Best Option for Your Online Store 

If you are looking for diverse features at an affordable price, go for either Shopify or Wix. They offer all-inclusive customer support but their app stores are more expensive than Squarespace’s. So, if you don’t want that expensive app store, choose Squarespace.